News
XX2i Optics Welcomes Jay Weber as Sponsorship Marketing Manager
Running and Cycling Enterprises (R.A.C.E.), exclusive North American distributors of polarized sport eyewear brand XX2i Optics, recently added Jay Weber to their Denver-based team as Sponsorship Marketing Manager. In this role, Jay will be responsible for managing sponsorship relationships with 400+ teams, organizations and athletes covering a wide swath of...
XX2i Optics Sponsors Two of the World’s Greatest Age Group Triathlon Teams
XX2i Optics has signed on as the Official Eyewear of TRS Racing / Baucco Squad triathlon teams. The goal of the mega combined team is to put the fun back in triathlon, and Head Coach and Champion of the People AJ Baucco is looking forward to the 2018 season. “All...
Rules of the Road: Road Etiquette for Cyclists
Written by AJ Baucco, pro triathlete Many sports have a long list of unwritten “rules”. Cycling is no different. Knowing how to act on the road isn’t just about respecting your fellow cyclists, it is about being safe. 1) Never draft off another cyclist without asking first. Obviously, there are...
How to Get Sponsored by a Company
Written by XX2i Optics Athlete Natasha LaBeaud Anzures. Natasha holds the Canadian National Record for the 15k distance, and continues to inspire healthy living and active lifestyles through her non-profit, 2nd Recess. She's also a RunRabbitRun Elite ambassador. How can you promote your own social media, create value for brands, and reach...